Spotify 2023's Wrapped

Spotify 2023's Wrapped Campagin /2023

On November 29,2023 one of the world's largest music streaming platforms Spotify released this year 2023’s wrapped, and the whole world is buzzing about it. First let’s break down what “wrapped” is, at the end of every year Spotify releases what music, artist, songs, albums, and pretty much anything music-related were the top streams on their streaming platform for that entire year “wrapping up the year” (Hint Spotify Wrapped)

This year was no different than any other year with how crazy the top artists, songs, and much more were trending across all social media platforms. All your favorite social media apps and top news media sites talked about Spotify 2023’s Wrapped. Starting with X (better known as Twitter) the topic trended vastly, bringing in some big numbers on X. There were 1.8M views and 6.8 thousand shares.

Chart Data Spotify 2023's Wrapped tweet recives 18 thousand likes /November 29,2023 at 6:31Am/Chart Data

19 thousand likes, 459 comments, and 426 people who saved Chart Data posts on their X pages. This topic is so massive that it made the Forbes list and (Hugh McIntyre,2023) Forbes Senior Contributor wrote that Spotify added new a feature this year Wrapped, by creating data stories for each one of their subscribers to have their own wrapped of their top artist, songs, podcasts, and minutes they spent listening or streaming on the platform.

Morris Jermaine Gordon ( Mista Darkeye) posted a heartfelt thank you message to his folowers regarding his 2023 Spotify Wrapped Podcast results on Facebook/November 29,2023

Morris Jermaine (Mista Drakeye) posted a reel of his 2023 Spotify Wrapped Results on Facebook/November 29,2023

While on Facebook Morris Jermaine Gordon from Rock Hill, SC who’s known as Mista Darkeye to his listeners posted a reel of his streams, listeners, and numbers of counties his music and his podcast Mista Darkeye has been viewed for Spotify 2023’s Wrapped.

This year Wrapped was a global phenom that even international superstars and listeners posted about their Spotify Wrapped, like K-Pop group BTS who tweeted Spotify K-Pop wrapped list.

Putting BTS as their number one stream K-Pop group, and artists like Taylor Swift was a trend all by herself as media outlets like The New York Times wrote how the Popstar beat out international superstar Bad Bunny for most streams on Spotify Wrapped. Other major media outlets wrote about the trending Spotify 2023’s Wrapped like CNN who wrote an article on some of their favorite top brands and products of the year.

Without a doubt, Spotify 2023’s Wrapped will be defined as one the most epic moments, not just for music culture, but for music history. This will be a moment that will go down as historic, simply because of how much buzz was created around the topic.